Alan James Raddon - Shoemaker

                                 The Power of Conformity.
    Most Manufactured women’s shoes are pointy, even shoes for men are usually pointy; Trainers too. It has become a convention, an unquestioned Tradition, lasting hundreds of years.
     Even in Star Trek, they wear pointy shoes!
     A cycle of conformity exists.
     Manufacturers only make pointy shoes, so every one wears them.
     To step outside of this conformity can expose oneself to ridicule from our friends.
     “Quack, quack.”
     So we conform, kowtow, obey the rules.
     So feet shaped shoes don’t sell.
     And The Cycle of Conformity is perpetuated.
     Only your feet are not pointed.
      It can seem strange at first to look down and see feet shaped shoes and not your conventional pointed shoes, but that soon passes as our perception changes and your feet and body adjust to the comfort.
      Soon pointed shoes look very strange indeed - Alien, Conformist, Ridiculous.
      Moreover, as our toes strengthen and that strength is reflected in our whole body, we stop looking down at our feet shaped shoes and start looking up. Our whole Body Language changes as we become grounded, stable, and confident, up. Now it is your pointy-toed friends that look down, just like sheep.
     “Baaaaaa.”
      So for many to wear shoes that are broad over the Metatarsal Arch, have a straight inside edge and which do not change the axis of the big toe is a tremendous relief.
     A Blessing.
     A Healing.
     Corns disappear, aches and pains dissolve and walking becomes a real pleasure once again.
     The feet are rejuvenated.
     It is an empowerment to become active again, a joy to be able dance all night once more.
     And that just applies to men.
     Women have a harder time adjusting.
     There is no doubt that High heeled pointy shoes on a slim beautiful woman are incredibly sexy.
     Initially high heeled pointy shoes empower women.
     They make them taller. To be two, three, four inches taller means that you can eyeball many and look down on the majority.
     Being tall imparts status, a higher rank and dominance, the attributes of an Alpha Female.
     She strikes a pose her lower back arches and her bum is lifted and presented for admiring glances. Her legs become longer and her calves and ankles appear shapelier.
     And there are some incredibly desirable, beautiful high heeled shoes out there to wear and attract the      Alpha, moneyed, powerful Male.
     What women in her right mind would voluntarily down size themselves and wear my Shandals® and shoes?
     The answer is that Shandals empower women too, but in a much more subtle, but profound way.
     Over time pointy shoes eventually dis-empower women, drastically limiting their movement and weakening and damaging their feet. Shortening their stature and their Active Life.
     Shandals empower women by strengthening their feet.
     So when they want extra height, they get it through strong, spread-eagled toes.
     They too can strike a pose, but they do so without the support of high heels.
     Psychologically they do not need the support of heels to give them status, they are sure of themselves.
     True sex appeal comes with vitality and the joy of living.
     True sex appeal comes with agility, great control of movement to be able to dodge and weave - dance through a crowded street.
     True sex appeal is a woman that has lightness, a rhythm and effervescence in her step.
     Shandals are an evolutionary jump into a new species of footwear for women not bound by the shackles of tradition, precepts and paradigms of the twentieth and nineteenth century.
     She is a non-conformist and she is not bound, shackled by the Power of Conformity.
     She is wise, sexy, free and vital.